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# Coaches Congress

Forging Elite Business

## Sitemaps

- [XML Sitemap](https://coachescongress.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Pages

- [Coaches Congress](https://coachescongress.com/) - An event for box and gym owners, fitness trainers and coaches, to exchange ideas, gain business skills and be inspired by mentors via seminars and workshops.
- [FAQ's - Australia](https://coachescongress.com/faqs-australia/) - Q. SPECIAL RATE FOR THE HYATT VENUE HOTEL? A. The Hyatt Place Melbourne, Essendon Fields is where the event will take place, and it offers our guests a good rate for the Friday and Saturday night. Book directly online HERE or Call Hyatt Reservations – Toll free in Australia: 131234The Melbourne airport is only a 6 minute drive
- [FAQ's - London](https://coachescongress.com/faqs/) - Q. SPECIAL PRICE FOR THE RADISSON RED TWICKENHAM HOTEL IF I STAY THERE? A. The Radisson Red Twickenham hotel is connected to the stadium and offers our guests a good rate for the Friday and Saturday night. Book your room HERE!Other hotels in the area: Premier Inn – Twickenham Stadium HotelTravelodge – London Twickenham Q. HOW DO
- [Ambassadors](https://coachescongress.com/ambassadors/) - Our Ambassadors A special part of the Team that makes it happen! Supporting the Coaches Congress team is an incredible network of ambassadors from around the world that have a like-minded goal to create networks between people in the industry, and to help box and gym owners to better their business. Jake Chapman United Kingdom
- [Meet the team](https://coachescongress.com/meet-the-team/) - MEET THE TEAM “Forging Elite Business,” Coaches Congress is an event for box and gym owners, fitness trainers and coaches, to exchange ideas, gain business skills, and be inspired by mentors via seminars and workshops.It all started as a gathering of 80 Scandinavian affiliate owners & coaches in Stockholm in 2014. Over 10 years later
- [Terms & Conditions](https://coachescongress.com/terms-conditions/) - Scope of application The following General Terms and Conditions shall apply in the version valid at the time of conclusion of the contract to all legal transactions of Coaches Congress Scandinavia AB, hereinafter referred to as “Coaches Congress”, under this contract with its contractual partner, hereinafter referred to as "Attendee". Attendees may only
- [Become a vendor](https://coachescongress.com/partner/) - Become a vendor Coaches Congress is a great opportunity to showcase your product directly to the coaches and gym owners that attend. CC offers an efficient platform to engage with our attendees, not only digitally, but through personal contact.Each year gets increasingly challenging to reach the right audience on Google, via social media, or through
- [Liability & Cookies](https://coachescongress.com/liability-cookies/) - Liability for contentThe contents of our pages were created with great care. However, we cannot guarantee that the content is correct, complete, or up-to-date. As a service provider, we are responsible for our own content on these pages in accordance with general laws in Sweden. However, as a service provider we are not obliged to

## Speakers

- [Andreas Askeland](https://coachescongress.com/speakers/andreas-askeland/) - Owner of CrossFit Verftet in Haugesund, Norway. Fun facts: Enjoys everything that is competitive Reads minimum 6 hours every week Likes to understand things. The more nerdy it gets the more interesting! I said yes to being an ambassador for Coaches Congress, as I wanted to be a part of a great team that inspires
- [Jake Chapman](https://coachescongress.com/speakers/jake-chapman/) - I found CrossFit in 2011 and have been a trainer ever since. I use the methodology and material to help cure the world’s most vexing problem, surrounded by my tribe. Having coached over 20,000 hours of classes and being inspired by the many hard-working and world class coaches we have at our gyms, Coaches Congress
- [Alex Thomas](https://coachescongress.com/speakers/alex-thomas/) - Alex's aim within the fitness industry for the past 15 years has been to bridge the gap between mental and physical health. Having coached in many different socio-economic areas, abilities and countries. His aim was to bring this link to as many lives as possible. In addition to the work within the coaching scene, Alex
- [Karl Gullö](https://coachescongress.com/speakers/karl-gullo/) - For nearly 15 years, Karl Gullö has been a co-owner of CrossFit Södermalm in Stockholm. Despite being involved in several other projects within the fitness industry, spending time at the box remains the highlight of his week — meeting members, learning from other coaches, and being part of a community where everyone helps each other
- [Fran Courage](https://coachescongress.com/speakers/fran-courage/) - With nearly 15 years in the CrossFit world, Fran has trained over 800 coaches and gym owners across Latin America, Canada, Japan, and Spain — helping them build sustainable, profitable, and purpose-driven businesses. As co-creator of Courage and CrossFit Coraje, he has developed a unique philosophy that blends business strategy, conscious leadership, and community culture
- [Arman Patnaik](https://coachescongress.com/speakers/arman-patnaik/) - I’m a former IT professional who made the leap into full-time coaching six years ago, and I haven’t looked back since. Based in India, I now work with individuals and teams to unlock potential through mindset training, functional fitness, and business strategy. What drives me is impact. Whether it’s through powerful coaching conversations, helping gym
- [Rune Laursen](https://coachescongress.com/speakers/rune-laursen/) - I’ve owned BoxLife in Roskilde for 6 years, and I’ve been doing CrossFit for 12 years. I’ve taken the long journey from ‘I have no idea what I’m doing’ to ‘okay… I think it got this!’ I hope to meet a lot of great people, that I can share my mistakes with, and learn more
- [Atte Kaasinen](https://coachescongress.com/speakers/atte-kaasinen/) - I am a former combat athlete, turned easy-going family man. I run two CrossFit gyms in Lappeenranta, Finland. CrossFit Lappeenranta is ~13 years old and CrossFit Lappeenranta Varikko is in its 10th year. I am also the "president" of Finland's longest running functional fitness competition - Karjalan Kovin.I started as a box owner because of
- [Georgy Casabalis](https://coachescongress.com/speakers/georgy-casabalis/) - I’m the happy owner of Mars CrossFit in Belgium, CF Level 3 coach, and passionate about sharing my knowledge to people around me and need my help in their everyday life.Coming from a martial arts background, my core values are Modesty - Ambition - Resilience - Strength, MARS. In my everyday life, I’m excited to
- [Rob Parent](https://coachescongress.com/speakers/rob-parent/) - Originally from Canada, I’ve been living in Germany since 2005. I discovered CrossFit Passau in 2019 and quickly realised that running a Box and helping others lead a more fit and active lifestyle is my calling. When the opportunity arose to get involved on the business side, it just made sense. At the box, I
- [Valerie Smeets](https://coachescongress.com/speakers/valerie-smeets/) - Originally from the USA, Valerie has been living in the Tri-Border area where Germany meets the Netherlands and Belgium since 2013. She is passionate about connecting the worldwide CrossFit community together, starting in her own area. As the Military Affiliate Manager for CrossFit GK in Germany, she loves introducing CrossFit to members from 17 different
- [Liam O'Toole](https://coachescongress.com/speakers/liam-otoole/) - I bought my gym Wicklow Strength and Fitness in 2020, having been a coach there since 2014. Following our relaunch, my team and I have become regular attendees to the Coaches Congress events in recent years. I attribute a lot of our recent growth to the Congress as it allowed my team to learn from
- [Patrick Claffey](https://coachescongress.com/speakers/patrick-claffey/) - Meet Patrick Claffey, our dynamic addition to the Coaches Congress ambassador team! Patrick came on board helping our London team in early 2024. Patrick’s journey began in the fitness industry at a young age, and his commitment to fostering growth extends to owning and managing gyms in Manchester, UK. Patrick has a passion for CrossFit,

## Seminars

- [Bridging the gap between being a coach and being an intrapreneur](https://coachescongress.com/seminars/bridging-the-gap-between-being-a-coach-and-being-an-intrapreneur/) - Do you want to become a successful intrapreneur at your gym? At our presentation we’re going to talk about three simple but important things to do to succeed as an intrapreneur: How to build your audience. How to be the expert in your field. Which operations you need to have.
- [Building in Public](https://coachescongress.com/seminars/building-in-public/) - Kaleda will be speaking about her journey of Building in Public, and how you can use the same techniques to grow a massive following around yourself and your gym to build trust, get retain and get more clients, attract top tier staff and become an expert in your field.
- [Raising Your Game: The Key To Building A Bullet-Proof Business In A Fast-Evolving Competitive Environment](https://coachescongress.com/seminars/raising-your-game-the-key-to-building-a-bullet-proof-business-in-a-fast-evolving-competitive-environment/) - Join me at the Coaches Congress in Stockholm for an opportunity to engage in thought-provoking discussions with the fitness industry leaders in Europe. With years of experience working with fitness businesses worldwide, we will be sharing valuable insights, ideas, and examples of easy-to-implement key strategies that can help you differentiate and stand out in a
- [Navigating your business through uncertain waters by building forward leaning resilience](https://coachescongress.com/seminars/navigating-your-business-through-uncertain-waters-by-building-forward-leaning-resilience/) - Erik will talk about how you can make sense of the increased uncertainty that face businesses today. How can you improve your strategy by building resilience that allows you to better withstand unforeseen negative events, but also makes you better equipped to take advantage of opportunities that arise in more uncertainty. He will combine a
- [Creating Long Term Youth Program Growth & Success](https://coachescongress.com/seminars/creating-long-term-youth-program-growth-success/) - Presenting the 2 things that most successful youth programs are built on, Customer relationships and programming that produces results, Founder Jeff Martin will discuss the crucial distinction that in youth programs there is a customer and a client, why long term progressive programming is essential and why the Brand X® Base Build Boost model creates a
- [Keynote for all attendees: The Secret Sauce of Improving Performance](https://coachescongress.com/seminars/keynote-for-all-attendees-the-secret-sauce-of-improving-performance/) - Could an imaginary ceiling be holding you down? Most entrepreneurs, athletes, and coaches will not reach their full potential, and struggle to understand why. Learn the approach to training that has helped Ben develop world champions and run mutltiple successful businesses for over 15 years.
- [Train with Ben Bergeron & CompTrain](https://coachescongress.com/seminars/train-with-ben-bergeron-comptrain/) - Ben Bergeron will be leading this morning workout that is open to all abilities. No heavy weights or complex movements, just get a great sweat before the day starts. Bring a water bottle and a great attitude.
- [Keynote for Coaches Track: Better Coaching](https://coachescongress.com/seminars/keynote-for-coaches-track-better-coaching/) - Being an elite trainer or coach requires you to have more tools than simply giving your clients effective workouts. To truly improve the health, performance and happiness of your clients you need a multifaceted approach. Learn the holistic approach to giving your clients what they need to be successful.
- [Simplifying Energy System Training](https://coachescongress.com/seminars/simplifying-energy-system-training-1/) - This lecture will focus on the three main energy systems: ATP-CP (OPEX Gain), glycolytic (OPEX Pain), and oxidative (OPEX Sustain). We will first define, then give practical and progressive frameworks for all three systems for coaches to use with their clients. Having a simple and repeatable framework to utilize with your clients will lead to
- [Simplifying Energy System Training](https://coachescongress.com/seminars/simplifying-energy-system-training-2/) - This lecture will focus on the three main energy systems: ATP-CP (OPEX Gain), glycolytic (OPEX Pain), and oxidative (OPEX Sustain). We will first define, then give practical and progressive frameworks for all three systems for coaches to use with their clients. Having a simple and repeatable framework to utilize with your clients will lead to
- [The Earth's best place to get, and stay fit](https://coachescongress.com/seminars/the-earths-best-place-to-get-and-stay-fit/) - What does it take to make customers love your service and products? How do you create real value for your customers? How do you build a team to pursue high-achieving goals? Be world-class in group classes or pursue other markets? These are some questions that have been on my mind a lot over the last
- [Improvement through evaluation](https://coachescongress.com/seminars/improvement-through-evaluation/) - Why do you stagnate? Why do you stop evolving? Many coaches find it hard to improve their skills on their own. It’s hard to evaluate yourself while you are focused on coaching your clients. Sometimes this leads to frustration and a feeling of not delivering at the top of your ability. We will provide you
- [Going Beyond Social: How Email Can Drive Your Client Acquisition](https://coachescongress.com/seminars/going-beyond-social-how-email-can-drive-your-client-acquisition/) - Goal: To help coaches prioritize marketing efforts and create efficient systems that streamline customer acquisition. Introduction to email marketing, why spending time is more important that social media How to create a lead magnet and an easy to implement list building funnel The steps to Identity who you serve and the things you need to
- [Your North Star Metric: The winning formula to align your business, your coaches, and your customers](https://coachescongress.com/seminars/your-north-star-metric-the-winning-formula-to-align-your-business-your-coaches-and-your-customers/) - Dan will talk about a key metric that we’ve evaluated as critical to the performance of a gym based on what we see from thousands of gyms and their members. It will also align with our approach at PushPress which is different from other venture-backed companies. As a CEO of a funded company in this
- [Workplace Wellness Nutrition](https://coachescongress.com/seminars/workplace-wellness-nutrition/) - Jennifer Broxterman, Registered Dietitian & Sports Nutritionist, has been a keynote speaker more than 100 times by networking with local businesses to offer Workplace Wellness nutrition talks and coaching. In this presentation, she’ll teach coaches and gym owners how to build out a Workplace Wellness program from start to finish that: is scalable creates a
- [How I Sold Out a High Ticket Nutrition Coaching Program in 7 Days](https://coachescongress.com/seminars/how-i-sold-out-a-high-ticket-nutrition-coaching-program-in-7-days/) - Registered Dietitian Jennifer Broxterman has run a highly successful nutrition coaching program inside and beyond the walls of her CrossFit affiliate since 2011. In January 2023, she decided to launch a hybrid high ticket nutrition program, and sold out in under a week to bring in an additional $42,000 in revenue for her 9-week program!
- [High Ticket Programs](https://coachescongress.com/seminars/high-ticket-programs/) - I am so excited to speak to you about High Ticket programs! High Ticket programs have helped escalate my business (and gyms that I mentor) to all-time PR revenue levels, has helped my staff earn way more money while working less (10x’ed their amount earned in the same amount of time spent), and it has
- [Selling with Confidence: How to Increase Your Personal Training Clients](https://coachescongress.com/seminars/selling-with-confidence-how-to-increase-your-personal-training-clients/) - Are you looking to gain more personal training clients? Is growing personal training sales part of your job at the gym? In this seminar, we will discuss ways to increase your visibility as a trainer, how to use social media to attract business, how to create content that resonates with people, how to build your
- [Unlocking Your Team's Potential: Creating a Staff Journey to Hire, Develop and Retain Your Best Team](https://coachescongress.com/seminars/unlocking-your-teams-potential-creating-a-staff-journey-to-hire-develop-and-retain-your-best-team/) - Hiring, development, and growth take up a large amount of our time and can often create some of the biggest stressors as gym owners. How many times have you onboarded someone, only to realize they don't understand your vision? How many times have you trained a great staff member, only to have them leave for
- [The Simple Six Action Plan](https://coachescongress.com/seminars/the-simple-six-action-plan/) - You don't need a pep talk. You need a PLAN. I want you to leave Coaches' Congress with a step-by-step action plan to grow your business, starting before the end of my talk. I founded Two-Brain Business. Our mentors and content have made it the largest mentorship practice in the world for gyms. We produce
- [3 factors for your business to thrive in any economy](https://coachescongress.com/seminars/3-factors-for-your-business-to-thrive-in-any-economy/) - The overwhelm and complexity of being a gym owner is real! What if we told you there are 3 key factors you need to FOCUS on. If you excel at these 3 key factors, you will have a thriving business in any economy. It’s easy to get caught up in the shiny new objects being